Blog & News
What is Blockchain? Have you heard of it?
Blockchain is a new network that will help us decentralize trade and make it easier to do more peer to peer transactions. Cutting out some of the middle man, like banks, corporations and stores. Normally when people make trades we need to go to a store or know...
Three Reasons Why You Fail to Monetize Your Blog
Learn The 3 Reasons Why You Fail to Make Money With Your Blog Do you know the ultimate goal of your blog? Are you writing for pure pleasure? Do you have pressing information that you want to share with the world? Or are you blogging to earn money? If you’re blogging...
How to build a WordPress website: a series – Part 1
Wordpress Website Building - Step 1 Thank you for coming by and taking a look at the blog. Over the coming weeks we will be putting out the basics on how to start and build your own website. It's fun and satisfying to be able to control your own presence online, so...
Why you should use WordPress for your website
I have fallen in love with WordPress over the past six years. It truly is one of the most versatile content management systems out there. A potential client can pick a basic look and feel of their site before I even start it. We can sit down and plan the whole project...
Top 10 Rules for Starting a Small Business
1. Find and assess what are you good at and what are you passionate about. 2. Use that knowledge and determine what is already in the marketplace that you can sell. For example, what skill set can you sell, what product can you make, or what value can you provide. You...
Why you need social media for your business
Social media has progressively grown bigger over the last few years. While there are skeptics, it shows time and time again to help entrepreneurs to market their business or product and make their name known by a larger audience. This demonstrates a huge potential for...
Check list of what to do before the New Year
It’s Dec. 16. Hard to believe the New Year starts in 15 days. It’s amazing how quickly the year has flown. And since next week is Christmas and the New Year’s Eve, here’s a list of a few things that need to be completed before Jan. 1. Do you need any tax breaks? I was...
To advertise or not to advertise? Here a some tips to help you decide
To do or not to do? Will it work or will it fail? Will more customers frequent your business? Is it really worth it? Making the decision to spend money on advertising can be challenging, especially in a time when many people get their news on social media sites rather...
OMG’s Not To Do List
Trust me when I say this. You would prefer to be on Santa Claus’ Naughty List then to be on my OMG NotToDo List. And just how does one find themselves on Oregon Marketing Group’s NotToDo List. It happens anytime I am on social media and I mutter to myself – OMG. In...
Why you need a back-up to save your data
You never think it will happen to you. And when it does happen, it happens when you least expect it. Shocked, dismayed and cursing yourself for not doing something to prevent it, your only backup is chocolate and more chocolate to rebuild what you have lost. On a...
Tips to enjoy the holiday season
All the signs are there that it is happening this week and then a flurry of events will be happening the next few weeks. The autumn snowstorms leaving a blanket of orange, brown, yellow and red on our lawns, the geese honking above in their V-formation and of course,...
Are you ready for winter weather? Easy steps to take
Are you ready for winter? We all know it will arrive in full force causing a wave of setbacks, canceled plans and other mishaps, yet it still seems to sneak up on us causing a rush to the store to make sure we have enough supplies – just in case. In Oregon, we are...
The art of customer service
There is a certain amount of pride I take when my family members or friends shop at local businesses in my hometown. Walking into the candy store, I am greeted with a hello and shown my favorite sweets or stopping by the used bookstore, I am greeted with a hello and...
Solving the merry, happy debate
Happy Christmas. Merry Holiday. Oh, the dilemma. And the fear of saying the wrong thing is scarier than getting a gift for your pickiest relative. Only it doesn't have to be. Yes, every December there seems to be a debate on what to wish a friend,...
What City has the Best WI-FI Coverage?
Cities With the Best WiFi Internet It’s no great surprise that people using the Internet in more ways than ever before, with technology only increasing in capability. As shown in the infographic below, more and more options for large-scale public Wi-Fi...
Five tips on how to work with the press
It’s time for another installment of what your business, nonprofit or government organization needs to know when it comes to working with the media. Repeat after me. The press is your friend. Whether it’s good news to share or bad news to share, they are your friend. ...
Bloomingdale’s has eggnog on its face
The news has been filled with how Starbucks went with just a red cup. No Santa Claus, or snowmen or reindeer. Just a red cup with its green logo. A total affront to Christmas, some have said. And that red cup has caused quite a bit of talk. And more talk. About a...
Advertising starts with knowing your customer
I am finding people are becoming more and more mindful of how they spend their money. From talking to several friends, it’s interesting to learn what companies they support and why. Take for instance, REI. When REI made the announcement its stores would be closed on...
Mystery solved on battling the flu and cold season
A friend recently shared her office situation reminds her of the Agatha Christie’s novel And Then There Were None. In the case you are not an Agatha Christie fan, the mystery is about 10 people who are invited to an isolated island and one-by-one are murdered, until...
Billboard tips to take and not break
On a recent Sunday drive along Interstate 205, I drove by a lot of billboards. Being in the billboard business, I always make it a point to check out the competition and see what other companies are doing. I want to learn what works and what doesn't. What billboards I...
Isn’t time to create your website?
Let’s have a frank chat. How’s that website for your business? The one you had the goal of starting in January. Or updating in February. Or starting this summer. If you haven’t had the chance to create a website for your business, it’s time to be honest with yourself...
The power of videos
Life at Oregon Marketing Group has been crazy good and I am thankful for all my clients and for my amazing colleagues. In the last few weeks, we have finished up five videos for clients who will use them for fall fundraisers and commercials. All the work with videos...
Say NO to working for free
It happens more than I would like to admit. And when it does, it always puts me in an awkward and uncomfortable situation. As the owner of Oregon Marketing Group, I have been asked on many occasions if I could look at someone’s ad, website, marketing plan, video or...
The art of naming your blog
When my wife and I were trying to decide on a name for our child, we heard a great deal of advice including: Think of a name that is easy to pronounce Try yelling the name to see what it sounds like. Remember you will be yelling for your child at the playground,...
Never stop learning
Maybe it’s seeing the big, yellow school buses. Or the leaves changing from green to vibrant reds, oranges and yellow. Or maybe it’s college football games or seeing school supplies. Whatever it may be, it always seems fall is the time to settle down and start...
Are you a family friendly business
It’s an old movie but still with a powerful message. In the 1987 movie “Baby Boom,” Diane Keaton plays J.C., a successful powerful business woman with what seems to be the perfect life until she inherits a baby from a distant relative. And at once, her life is...
Rejection letter solves mystery
I have a friend who has applied for more than a dozen jobs. She’s quite qualified at what she does. But right now she’s disappointed because she hasn’t heard one word from any of the companies she has applied, leaving her wondering if they even received her material....
