Blog & News
What City has the Best WI-FI Coverage?
Cities With the Best WiFi Internet It’s no great surprise that people using the Internet in more ways than ever before, with technology only increasing in capability. As shown in the infographic below, more and more options for large-scale public Wi-Fi...
Five tips on how to work with the press
It’s time for another installment of what your business, nonprofit or government organization needs to know when it comes to working with the media. Repeat after me. The press is your friend. Whether it’s good news to share or bad news to share, they are your friend. ...
Bloomingdale’s has eggnog on its face
The news has been filled with how Starbucks went with just a red cup. No Santa Claus, or snowmen or reindeer. Just a red cup with its green logo. A total affront to Christmas, some have said. And that red cup has caused quite a bit of talk. And more talk. About a...
Advertising starts with knowing your customer
I am finding people are becoming more and more mindful of how they spend their money. From talking to several friends, it’s interesting to learn what companies they support and why. Take for instance, REI. When REI made the announcement its stores would be closed on...
Mystery solved on battling the flu and cold season
A friend recently shared her office situation reminds her of the Agatha Christie’s novel And Then There Were None. In the case you are not an Agatha Christie fan, the mystery is about 10 people who are invited to an isolated island and one-by-one are murdered, until...
Billboard tips to take and not break
On a recent Sunday drive along Interstate 205, I drove by a lot of billboards. Being in the billboard business, I always make it a point to check out the competition and see what other companies are doing. I want to learn what works and what doesn't. What billboards I...
Isn’t time to create your website?
Let’s have a frank chat. How’s that website for your business? The one you had the goal of starting in January. Or updating in February. Or starting this summer. If you haven’t had the chance to create a website for your business, it’s time to be honest with yourself...
The power of videos
Life at Oregon Marketing Group has been crazy good and I am thankful for all my clients and for my amazing colleagues. In the last few weeks, we have finished up five videos for clients who will use them for fall fundraisers and commercials. All the work with videos...
Say NO to working for free
It happens more than I would like to admit. And when it does, it always puts me in an awkward and uncomfortable situation. As the owner of Oregon Marketing Group, I have been asked on many occasions if I could look at someone’s ad, website, marketing plan, video or...
The art of naming your blog
When my wife and I were trying to decide on a name for our child, we heard a great deal of advice including: Think of a name that is easy to pronounce Try yelling the name to see what it sounds like. Remember you will be yelling for your child at the playground,...
Never stop learning
Maybe it’s seeing the big, yellow school buses. Or the leaves changing from green to vibrant reds, oranges and yellow. Or maybe it’s college football games or seeing school supplies. Whatever it may be, it always seems fall is the time to settle down and start...
Are you a family friendly business
It’s an old movie but still with a powerful message. In the 1987 movie “Baby Boom,” Diane Keaton plays J.C., a successful powerful business woman with what seems to be the perfect life until she inherits a baby from a distant relative. And at once, her life is...
Rejection letter solves mystery
I have a friend who has applied for more than a dozen jobs. She’s quite qualified at what she does. But right now she’s disappointed because she hasn’t heard one word from any of the companies she has applied, leaving her wondering if they even received her material....
Five tips for donation requests
It’s not even September yet, and the requests for donations are already pouring in. Can you donate to this school? This athletic team? This fundraiser? This auction? This charity? Don’t get me wrong. I am happy to make donations. I adhere to the quote, ““To those whom...
Nine tips to deal with stress
For working with many different people and business owners over the years, I have learned everyone has different ways of handling stress. Some people have a “bring it on” attitude – the more stress, the more productive and creative they tend to be in their work. They...
Get your website noticed
Summer time means garage sales time. Or some people prefer to call them yard sales or estate sales or even tag sales. For a moment, let’s pretend you are having a yard sale. You spend hours going through every nook and cranny of your home looking for items to sell....
Learn the art of selling from Oregon Marketing Group
It was one of those days. Hurry here, rush there. Pick up this, drop off that, all on a Sunday and all before a dinner party that evening. Truthfully, I didn’t look my best. Wasn’t wearing the nicest clothes. Just run-around clothes before I put my nice clothes on. I...
How to handle the hot weather
It’s hot. Way too hot for the likes of us Oregonians who are used to it raining from September to June. In Oregon, we haven’t seen real rain for days and we have seen temperatures hovering in the 100s. Yesterday, it was 107 degrees. While we like warm weather, we...
Pay to Play – Paid Social Amplification & Advertising
You’ve just spent a lot of money, energy and exhausting late-hour teamwork making a hot new video for your company, and you want it out there, in the abyss of Internet possibilities, for all your clients to see. You’ve done all the right steps so far, made yourself an...
The Age of Mobile Design is Now Here – Like it or Not.
Whether we like it or not, we don’t have a choice: the age of mobile phones is upon us. And for most of us in North America, Europe, and Asia, mobile phones means Smartphones. And with more Smartphones users than owners of toothbrushes, this means one thing for...
How We Can Help You
There are many things I can do well, especially all the things I do for my company, Oregon Marketing Group. There are also a lot of things I would never attempt to try. For example, you would never want me to like fly an airplane, fix your car, work on your teeth or...
Six steps for having a great conversation
Confession time. Here it goes. I was afraid – no make that petrified - to send my first email. I must have read it over at least 25 times, scrutinizing every word, wondering if my tone was polite or too forceful; concerned how the other person would interpret it and...
Communication Styles
“We have all the tools in the world to accomplish the mission, yet too many times we fail to get anything done. It’s all your fault.” “If you are wondering what I am referring to, you really should know.” “I don’t mean to be so mean, but I really wish you understood...
Before you post to social media… Tips for business owners
We have all seen stories on the television news, read stories in the newspaper or social media sites and have heard horror stories of what teenagers or college students have posted online. What they have posted them has gotten them in big trouble with their parents,...
Seven simples steps to solve burnout
I visit the same coffee shop once a week for two reasons: the owner and her staff are always cheery and welcoming and when I am still half asleep, she knows exactly what I want how I want my coffee without me having to say a word. On a recent visit, the owner was...
Eight tips for organizing taxes
It’s April 16 – the day many Americans are breathing a sigh of relief knowing their taxes are done or an extension has been filled. Spend a few minutes talking to American taxpayers and you will learn that organizing and filling out the paperwork to prepare tax papers...
Google makes changes on April 21
You are hiking in a meadow filled with brilliant wildflowers when you spy a butterfly. Not sure if it’s a Painted Lady or a Monarch, you grab your phone and Google Monarch butterfly. First thing that appears is Monarchs, then Monarch butterfly and before you know it,...
