Blog & News
The Rise of Video Marketing: Why It Should Be a Priority in Your Campaigns
In today’s digital age, video marketing has become one of the most effective and engaging ways to reach and connect with your target audience. Video marketing has transformed the way brands engage with their audiences and achieve their marketing goals. If you’re...
How to Tell Your Website Needs a Redesign
Your website plays a critical role in the success of your online marketing efforts and is likely the first thing that potential customers will come across when learning about your business. That’s why it’s so important to make a good first impression and an updated...
Video Ads on Facebook & Instagram: The Benefits and How to Create Them Effectively
Facebook is currently one of the most popular video-sharing platforms and in recent years, video ads on Facebook and Instagram have become increasingly popular among advertisers. The rise of mobile devices has led to an increase in video consumption on social media...
Running in Salem Oregon
So you wanna start running, but you don’t exactly know where to start? We’ll teach you the ropes from how to get started, be consistent, and where to run. Start taking notes because this show is about to start. Get a routine and remember why you started Listen,...
Hidden Gems in Salem Oregon
Living in the state capital of Oregon, there’s plenty of national brand restaurants, but nothing tastes better than Salem’s hidden gems. Are you ready for the inside scoop on the best food spots to hit? We’ve got you covered, don’t forget to support these local...
10 SEO Tips To Help Your Website Rank Higher In Search Results
SEO stands for Search Engine Optimization. It’s a way to improve how well your website appears in search results. This includes things like keywords, title tags, meta descriptions, and content. But you may be wondering, how can you improve your SEO to rank higher in...
Benefits of Implementing Application Programming Interfaces (APIs) in your Small Business
Seen as a competitive differentiator for high-tech companies to benefit from, API software offers a fierce advantage to the businesses that decide to integrate them into their practices. Despite the preconceived idea that only larger companies can benefit from them,...
Find What Business Structure is Right for You
Fortunately, today’s entrepreneurs get the benefit of having valuable resources available to help them make strategic business decisions and adapt to the ever-evolving market. By investigating what resources are available from your local Chamber of Commerce or reading...
Is your site slow?
Having a website is important for many reasons, it gives you a presence online for customers to find you, learn more about your business and interact with you. However if your website doesn’t load properly it defeats the purpose. Most people will click off of the...
Monthly Marketing: What We Do and Why It Is Important
At Oregon Marketing Group we offer monthly marketing programs. We find these useful for all kinds of different businesses because: We cater them to each individuals needs and design a program that works for your business. We make sure your social media, website and...
Does your Google Business Page matter?
Google My Business is a free listing service provided by Google that helps your business show up on Google Search and Maps. When you google a business it is one of the things that show up. Google wants their users to have the best search experience, so they’ve made it...
How To Elevate Your Video
Oregon Marketing Group is poised to make something that appears to be old school, new school. We believe we know what is next in cutting edge in social media --- videos. What? Yes, videos. Here’s why. Think about how many times you have been asked to share your story...
Net Neutrality. Pros and Cons!
Net neutrality has been a huge part of the news lately, this is because of the passed proposal that repealed it in November 2017. Net Neutrality is a huge part of our ability to have a free and open internet. It is the principle that individuals should be free to...
What is Blockchain? Have you heard of it?
Blockchain is a new network that will help us decentralize trade and make it easier to do more peer to peer transactions. Cutting out some of the middle man, like banks, corporations and stores. Normally when people make trades we need to go to a store or know...
Three Reasons Why You Fail to Monetize Your Blog
Learn The 3 Reasons Why You Fail to Make Money With Your Blog Do you know the ultimate goal of your blog? Are you writing for pure pleasure? Do you have pressing information that you want to share with the world? Or are you blogging to earn money? If you’re blogging...
How to build a WordPress website: a series – Part 1
Wordpress Website Building - Step 1 Thank you for coming by and taking a look at the blog. Over the coming weeks we will be putting out the basics on how to start and build your own website. It's fun and satisfying to be able to control your own presence online, so...
Why you should use WordPress for your website
I have fallen in love with WordPress over the past six years. It truly is one of the most versatile content management systems out there. A potential client can pick a basic look and feel of their site before I even start it. We can sit down and plan the whole project...
Top 10 Rules for Starting a Small Business
1. Find and assess what are you good at and what are you passionate about. 2. Use that knowledge and determine what is already in the marketplace that you can sell. For example, what skill set can you sell, what product can you make, or what value can you provide. You...
Why you need social media for your business
Social media has progressively grown bigger over the last few years. While there are skeptics, it shows time and time again to help entrepreneurs to market their business or product and make their name known by a larger audience. This demonstrates a huge potential for...
Check list of what to do before the New Year
It’s Dec. 16. Hard to believe the New Year starts in 15 days. It’s amazing how quickly the year has flown. And since next week is Christmas and the New Year’s Eve, here’s a list of a few things that need to be completed before Jan. 1. Do you need any tax breaks? I was...
To advertise or not to advertise? Here a some tips to help you decide
To do or not to do? Will it work or will it fail? Will more customers frequent your business? Is it really worth it? Making the decision to spend money on advertising can be challenging, especially in a time when many people get their news on social media sites rather...
OMG’s Not To Do List
Trust me when I say this. You would prefer to be on Santa Claus’ Naughty List then to be on my OMG NotToDo List. And just how does one find themselves on Oregon Marketing Group’s NotToDo List. It happens anytime I am on social media and I mutter to myself – OMG. In...
Why you need a back-up to save your data
You never think it will happen to you. And when it does happen, it happens when you least expect it. Shocked, dismayed and cursing yourself for not doing something to prevent it, your only backup is chocolate and more chocolate to rebuild what you have lost. On a...
Tips to enjoy the holiday season
All the signs are there that it is happening this week and then a flurry of events will be happening the next few weeks. The autumn snowstorms leaving a blanket of orange, brown, yellow and red on our lawns, the geese honking above in their V-formation and of course,...
Are you ready for winter weather? Easy steps to take
Are you ready for winter? We all know it will arrive in full force causing a wave of setbacks, canceled plans and other mishaps, yet it still seems to sneak up on us causing a rush to the store to make sure we have enough supplies – just in case. In Oregon, we are...
The art of customer service
There is a certain amount of pride I take when my family members or friends shop at local businesses in my hometown. Walking into the candy store, I am greeted with a hello and shown my favorite sweets or stopping by the used bookstore, I am greeted with a hello and...
Solving the merry, happy debate
Happy Christmas. Merry Holiday. Oh, the dilemma. And the fear of saying the wrong thing is scarier than getting a gift for your pickiest relative. Only it doesn't have to be. Yes, every December there seems to be a debate on what to wish a friend,...
