Whether we like it or not, we don’t have a choice: the age of mobile phones is upon us. And for most of us in North America, Europe, and Asia, mobile phones means Smartphones. And with more Smartphones users than owners of toothbrushes, this means one thing for businesses looking to advertise: there is a market that can’t be ignored here.
Yes, most businesses have jumped on this market a long time ago. Apps are being developed faster than new models of cars are coming out, and customers are loving them. Apps are now a part of everyday life; they are as useful and simple as giving weather updates, news briefs, calculators, to fancy, strangely creative apps, like guitar tuners and fruit ripeness indicators and strange voice warping apps. While consumers are loving these apps, however, it’s important to remember that Apps aren’t everything. If you have a company and you want a presence in the mobile market, then you also need to figure out how to beat out the competition of all the other companies, who are developing equally cool Apps that consumers are totally eating up. As business goes, you have to find a way for your company to stand out, a way to catch mobile users that isn’t necessarily through some random app they may or may not use. As it turns out, developing a mobile friendly, user friendly website that provides all the information your client needs to know about your company is a fast way to get a lot of internet traffic – sometimes even faster than the actual internet. Your website needs to be easy to navigate, and more importantly, your mobile friendly website needs to be able to “pitch” your company’s ideas in small, glowing screens. You can learn more here: