Think of marketing as the umbrella that covers the various facets of what your business needs to do to promote itself.
Marketing consists of advertising, public relations, media planning, sales strategy, customer support, market research, community involvement, product pricing and distribution.
For your business to succeed, you need to create a marketing plan. It begins with deciding how you want your company to be known. How are you going to share that message? Who is your target audience?
A marketing plan is an important business investment to make sure you are targeting your customers. It provides your company with a clear idea of where you want to go and what you want to do. To reach your target audience – what is the best method of advertising – print, billboards, TV, radio, the internet or a combination?
At Oregon Marketing Group, we start with an evaluation of your organization’s goals, dreams and desires to create a short and long term plan. We design a marketing plan that stays within your budget while moving your business forward.