Website Design & Video Marketing in Oregon http://oregonmarketinggroup.com SEO & Content Creation Services Thu, 28 Dec 2017 19:30:59 +0000 en-US hourly 1 https://wordpress.org/?v=4.9.4 Three Reasons Why You Fail to Monetize Your Blog http://oregonmarketinggroup.com/three-reasons-why-you-fail-to-monetize-your-blog/ http://oregonmarketinggroup.com/three-reasons-why-you-fail-to-monetize-your-blog/#respond Tue, 11 Apr 2017 23:27:31 +0000 http://oregonmarketinggroup.com/?p=11285 Learn The 3 Reasons Why You Fail to Make Money With Your Blog Do you know the ultimate goal of your blog? Are you writing for pure pleasure? Do you have pressing information that you want to share with the world? Or are you blogging to earn money? If you’re blogging for money, you might […]

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Learn The 3 Reasons Why You Fail to Make Money With Your Blog

Do you know the ultimate goal of your blog?
Are you writing for pure pleasure? Do you have pressing information that you want to share with the world? Or are you blogging to earn money?
If you’re blogging for money, you might be having a difficult time monetizing your blog.
In fact, it’s never the easiest thing to accomplish if you do not possess the right information to get from becoming a stagnant, no income blogger to a monetization success.
To help you get there, we’d like to share three reasons why you’re having a tough time monetizing your blog.
If you pay attention to the info shared today, your monetization failure will soon become a blogging success story.

  1. Your Blog Lacks Sufficient Content

When you first begin blogging, you might put up a couple of posts and then immediately start filling up your blog with many different types of ads.
Essentially, you’re hoping to earn money via promoting affiliate products, getting paid per click, or even promoting your own products and services.
Guess what?
This isn’t necessarily the best way to monetize your blog.
On the contrary, you’d be much better off filling your blog up with high-value content first.
After you have plenty of great content, you’ll begin to develop trust as you build your readership.
Once you’ve created a great readership that knows and trusts you, they will naturally gravitate toward the products and services that you promote.
And they’ll be very happy to support your blog by purchasing your original products and services or the affiliate products that you promote.
But you have to establish the trust factor first. And you have to build your audience before you can start cramming ads down their throat.
So start focusing on putting up great content on your blog before you even think about monetizing it.
If you tackle blogging from this perspective, you’ll create an immersive, enjoyable, and rich experience for your readers and you’ll make good money in the process.

  1. Your Blog Lacks Sufficient Website Traffic

Monetizing your blog is going to be particularly difficult if you don’t have enough traffic coming to it every day.
Remember, it’s impossible to sell products, services, and generate ad clicks if nobody is visiting your blog.
So, you’ll have to focus on traffic generation first before you can even determine if your monetization methods are lacking.
One method of traffic generation is to place Facebook ads. Another method is to consistently blog until you have enough posts that you’re naturally generating traffic. A third method is to implement search engine optimization tactics.
No matter what, it’s going to be really, really hard to get people to buy stuff from your website if they aren’t visiting.
As mentioned earlier, you’re expecting miracles if you think you’re going to generate sales without visitors.
So definitely work on getting visitors to your blog sooner rather than later.

  1. Have You Chosen the Wrong Niche?

It’s wouldn’t come as a major surprise to find out that you picked your niche because it’s a hot buyer’s niche with high-paying products.
On the surface, there’s absolutely nothing wrong with selecting your niche this way.
But in reality, you could be picking a market that is totally wrong for you.
You may not understand the niche. Or your writing might not resonate with that particular style.
If you’re attempting to sell products or write posts that can speed up your website, this might not be the best fit for you.
Or maybe you want to share information about useful chrome extensions for developers and hope to monetize it, but it it’s really not your area of expertise.
Stop focusing on money and focus on what you know.
Conclusion
Blog monetization methods fail for many reasons.
We’ve just shared three of the biggest reasons why you might struggle monetizing your blog, so please pay attention.
Author Bio
Wendy Dessler
Wendy is a super-connector who helps businesses find their audience online through outreach, partnerships, and networking. She frequently writes about the latest advancements in digital marketing and focuses her efforts on developing customized blogger outreach plans depending on the industry and competition.

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How to build a WordPress website: a series – Part 1 http://oregonmarketinggroup.com/how-to-build-a-wordpress-website-part-1/ http://oregonmarketinggroup.com/how-to-build-a-wordpress-website-part-1/#respond Sat, 01 Oct 2016 00:49:36 +0000 http://oregonmarketinggroup.com/?p=11110 The post How to build a WordPress website: a series – Part 1 appeared first on Website Design & Video Marketing in Oregon.

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WordPress Website Building – Step 1

Thank you for coming by and taking a look at the blog. Over the coming weeks we will be putting out the basics on how to start and build your own website. It’s fun and satisfying to be able to control your own presence online, so let’s get to it!

Step 1: Choosing a subject for your site.

You need to decide what your website is going to specialize in. The best way to find your subject is to pick a topic you are already interested in. For example you might like “golf” or “weight loss” or “computers”. If you own a business then the website will be about your industry or selling your products.

You need to find a niche within that subject.

You can’t just go and buy cars.com or pepsi.com, because they are not available.

Remember, it’s all about the keywords that people are going to use to find your website. If your keywords are not being searched for then you might as well not have a website for business reasons anyway.

What you must do is take the main topic and dig deeper to find your subject that will bring you the most traffic. For example, we are Oregon Marketing Group. Our subject is marketing but we have also tied in a location and had fun with the name: OMG!

What subjects can you dig into and find a niche for your website to thrive in?

Ryan Kackley is the founder of Oregon Marketing Group (OMG!)
OMG is based out of Silverton and serves all of Oregon.
He can be found at:

www.oregonmarketinggroup.com
www.facebook.com/oregonmarketing
ryan@oregonmarketinggroup.com

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Why you should use WordPress for your website http://oregonmarketinggroup.com/why-wordpress-for-your-website/ http://oregonmarketinggroup.com/why-wordpress-for-your-website/#respond Thu, 01 Sep 2016 23:57:18 +0000 http://oregonmarketinggroup.com/?p=11090 The post Why you should use WordPress for your website appeared first on Website Design & Video Marketing in Oregon.

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I have fallen in love with WordPress over the past six years. It truly is one of the most versatile content management systems out there.

A potential client can pick a basic look and feel of their site before I even start it. We can sit down and plan the whole project so all the pieces fit together with little effort.

OMG has a fixed flat rate after the planning session so the client knows exactly how much they are paying.

Then the fun begins. I enjoy empowering a client with the ability to control their web presence. A well-built WordPress website allows the client to make simple updates—like writing a new blog post or changing which email address a contact form sends to—hassle-free and with minimal computer knowledge.

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Our average turnaround time on a project is 2-4 weeks including content and planning.

One of the strengths of WordPress is the wide variety of “plugins” available to extend what can be done with it and what it can tell a website owner about their visitors. Well-chosen plugins are invaluable in helping you make the most of your WordPress website.

Many high-profile websites take advantage of WordPress. Just a few examples: The Walt Disney Company, The New York Times Company, Time Inc., Vivendi, Sony Music, BBC America, Dole, Clorox, Angry Birds, Sigur Rós, Georgia State University, Bloomberg Professional, and Sweden’s official website (yes, Sweden the country).

Ryan Kackley is the founder of Oregon Marketing Group (OMG!)
OMG is based out of Silverton and serves all of Oregon.
He can be found at:

www.oregonmarketinggroup.com
www.facebook.com/oregonmarketing
ryan@oregonmarketinggroup.com

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Top 10 Rules for Starting a Small Business http://oregonmarketinggroup.com/top-10-rules-for-starting-a-small-business/ http://oregonmarketinggroup.com/top-10-rules-for-starting-a-small-business/#respond Wed, 31 Aug 2016 00:02:24 +0000 http://oregonmarketinggroup.com/?p=11080 The post Top 10 Rules for Starting a Small Business appeared first on Website Design & Video Marketing in Oregon.

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1. Find and assess what are you good at and what are you passionate about.

2. Use that knowledge and determine what is already in the marketplace that you can sell. For example, what skill set can you sell, what product can you make, or what value can you provide. You can then add your far-out ideas to your base.

3. Solve problems. People pay to have their problems solved. What problems can you solve for someone?

4. Create a great title for yourself that is already used or known and own it.

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Example:

use “Director of Sales & Marketing” rather than “Relationship Consultant”

5. Build an internet presence first. Have a professional website, make sure Google finds it easily, then do Facebook and other social media.

6. Network face-to-face. Build an audience and client base through business referral groups, your local Chamber of Commerce, and LinkedIn. Build social capital.

7. Focus on the higher ideals in life through your business. If you are only about money it will run from you.

8. Know you canʼt do it all and canʼt do it alone. Nature does not work in isolation. It takes others to be successful.

9. If you lack certain skills or capital for advertising, you can start with doing work on commission, trade, or volunteer work to get in the door.

10. Have a 3-month, 6-month, 1-year, 5-year, and 10-year plan for your business. Be flexible if things donʼt go according to plan or need to be revised based on new information.

Ryan Kackley is the founder of Oregon Marketing Group (OMG!)
OMG is based out of Silverton and serves all of Oregon.
He can be found at:

www.oregonmarketinggroup.com
www.facebook.com/oregonmarketing
ryan@oregonmarketinggroup.com

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Why you need social media for your business http://oregonmarketinggroup.com/why-you-need-social-media-for-your-business/ http://oregonmarketinggroup.com/why-you-need-social-media-for-your-business/#respond Wed, 09 Mar 2016 00:12:57 +0000 http://oregonmarketinggroup.com/?p=2888 Social media has progressively gotten bigger and bigger over the last few years. While there are skeptics, it shows time and time again to help entrepreneurs to market their business or product and make their name known by a larger audience. This demonstrates a huge potential for social media marketing to increase sales, but a […]

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Social media has progressively gotten bigger and bigger over the last few years. While there are skeptics, it shows time and time again to help entrepreneurs to market their business or product and make their name known by a larger audience. This demonstrates a huge potential for social media marketing to increase sales, but a lack of understanding on how to achieve those results. Here’s a look at just some of the ways social media marketing can improve your business:
1. Better Brand/ Product Recognition
Your social media networks are just new channels for your brand’s voice and content. This is important because it makes you easier and more accessible for new customers, and makes you more familiar and recognizable for existing customers.
2. Better Conversion Rates
Social media marketing results in higher conversion rates in a few distinct ways. A big reason for this is its humanization element; the fact that brands become more humanized by interacting in social media channels. Social media is a place where brands can act like people do, and this is important because people like doing business with other people; not with companies. You can make your customers feel comfortable with doing business with you faster and more naturally than traditional methods.
3. Affordable Marketing
The best part about social media is that if you have an Internet connection and a computer, anyone can participate. Meaning that in terms of monetary investment, you can do a lot with just a little bit of budget. For small businesses getting started in marketing, social media is an easy and affordable option. Oregon Marketing Group can help you manage your social accounts and use them in a way that captures your market.
4. Create meaningful relationships that generate leads
Invest time in your social media relationships. The more you invest, the more valuable these relationships become. With G Adventures, social media is woven into every part of their business. As a result, someone who might not be a sales lead right away, can often convert months later.
5. Improve customer service
Because social media functions best in real-time, it gives you instant access to feedback from your customers. This insight is invaluable, as it can help everything from new product growth to customer retention. You can make your business more personable by responding to customers quickly.

Oregon Marketing Group offers management services for your business social media accounts. We will create regular posts for your business that are full of great content that is perfect for your market. We can help you understand why social media is important to your business.

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